New healthcare law brings challenges for multicultural marketers

In little more than two years, the bulk of the Affordable Care Act (AKA Obamacare) will take effect. Before 2014, companies in all healthcare-related fields have a lot of issues to consider. For one, the part of the law stipulating that all legal residents must be required to obtain insurance - through traditional insurers or lower-cost state exchanges - or face a penalty.

ACA addresses huge disparities in health care among racial groups

The Affordable Care Act of 2010 (AKA Obamacare) is the law of the land and was held up by the U.S. Supreme Court as constitutional this year. Most of the provisions will go into effect in 2014, so we'll see how it all actually shakes out.

Medicare expansion rejection would impact people of color

The big news yesterday was the U.S. Supreme Court ruling on the Constitutionality of the Affordable Care Act (Obamacare).

Affordable Care Act Will Provide Treasure Trove of Info for Multicultural Marketers

When it comes to multicultural marketing, pharmaceutical companies significantly lag behind other industries such as automotive, telecommunications, and consumer packaged goods.

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